If you are like many who work in the marketing field, you just kind of “fell into” the industry. Your degree could be in business, graphic design, or even political science. You carried your weight by learning on your feet, following others examples and sometimes even winging it. But if you have yearning to hone your craft and become an expert in the field the need for more education may be knocking at your door. Now this doesn’t have to mean going back to school for another four years. In fact, it doesn’t even mean you have to fork over hundreds or thousands of dollars to learn these new skills. There are some great free resources online to help you sharpen your marketing chops.
Check out these sites for some free courses in marketing:
FAMEE FOUNDATION SMALL BUSINESS MARKETING COURSES – The Famee Foundation is a non-profit organization that serves to educate entrepreneurs and others on ways to build their business. Their programs come in different formats from daily emails to downloadable workbooks. Topics range from “The 14 Day Quick Marketing Plan” to “Marketing in a Recession”.
CREATIVELIVE CLASSES – CreativeLive courses are all designed for the artistic spirit. Whether your thing is photography, blogging or graphic design, they have a little something for everyone. Visitors can purchase their courses “on-demand” for a fee usually ranging from $39-$99 but they also offer some classes free if you attend the sessions live. While you may not get the opportunity to reference back later on what you learned, CreativeLive’s courses are presented by the best of the best in their given industry.
COPYBLOGGER’S “INTERNET MARKETING FOR SMART PEOPLE” – The popular CopyBlogger site offers an “Internet Marketing for Smart People” course featuring 16 eBooks and 20 emails for registered readers. This course is all about marketing online and discusses approaches to content writing, building relationships and real-world examples of how CopyBlogger uses these strategies to succeed.
Creating a strong marketing campaign shouldn’t break the bank. Taking these courses will help you gain more insight into how you can take your small business’ advertising to the next level. If you need more direction or assistance in building your brand, contact our team at GMS. We are the experts in the industry with proven experience for developing strategies that work.