How to Achieve E-book Success

Ever dreamed of becoming a published author? The rise in popularity of digital publishing is now making that dream a reality that you too can achieve. E-books are quickly becoming a common way for bloggers to reach their audience and spread their message in a whole new way.
E-books can offer you a number of benefits including:
• generating an additional stream of revenue
• driving more traffic to your website
• building a sense of authority on your expertise in a particular field or subject
• expanding the connections to your audience

How to price e-books right What price you should sell your e-book at is dependent on many factors. These factors include: the industry it is written for, other competition in the marketplace, the level of complexity of the subject, the length, and more. The purpose of the e-book is also a factor. Are you mainly using it to generate traffic? If so, you may want to sell at a lower price to attract consumers. If the publication is a more in-depth piece such as a manual you may want to market it at a higher price. No matter what you decide to charge for your e-book ultimately the market will determine its worth. As it spends time on the virtual bookshelf, you can revisit your price point and readjust as needed.

Hire out for proofreading Good proofreading is an essential part of publishing a quality e-book. Unfortunately many find checking their own work to be a very daunting task. And how many of us are highly skilled at the art of punctuation and grammar? It is often beneficial for writers of e-books to hire a professional to complete the proofreading for them. Whether it is someone local or an online service, these experts can help polish, spit, and shine the piece for you.

Reviews are everything If you are sitting on the fence about whether or not to buy an e-book, what do you do to get more information? You read the reviews of course. Reviews from peers can often be a critical determining factor on whether someone will buy your publication or not. While you can’t do much once those reviews are published, you can use them when writing a revision of the current book or for helpful guidance on the next one.
Do you have plans to publish your own e-book? If so, there are many helpful resources online to help you with the process. A quality e-book can be an instrumental tool in promoting your brand and website online. Another way to get your name in front of the consumer is by working with a professional marketing team such as GMS. We help companies grow their brand using a wide variety of proven strategies.

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by Katie Zurawski

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