SEO Content Tips – Avoid Stitching!

Earlier this week Google CEO Matt Cutts released a video discussing the practice of content “Stitching”.  “Stitching” is a term referring to the practice of cut and pasting snippets of content from a variety of sites and pasting them into just one page on your site with external links attributing to the content.  While this may be a nice way to provide your users with information from other sources, Matt Cutts notes this practice doesn’t bring any real value to the World Wide Web since the content is NOT unique.  This practice of simply “recycling” content in hopes for better search rank is something that does not add search rank value.

Some suggest sites like Wikipedia are nothing but content farms full of “stitched” content, however the reality is that Wikipedia consists of uniquely written content and not exact copies of quotes from external sources, therefore it still provides unique value to users that may not be found anywhere else.

Updates to search algorithms throughout 2013 have clamped down hard on a number of practices such as “stitching”.  Matt Cutts will always recommend to every webmaster and SEO company that quality, updated content that is valued by users is the best way to ensure page rank.  So consider only unique content, videos, photos, or other ways to provide value to users.  For more SEO content tips please contact the team at GMS.

 

By: Peter Zurawski and Katie Zurawski

What People Say

    It has been a pleasure working with GMS. They are knowledgeable, professional and prompt. I will continue to use their services and recommend them to clients, associates and friends.
    - Bryan
    We are proud to be partners with GMS. As an entrepreneur and small business owner, I value a relationship with a partner who is cut from the same mold. Grand Marketing Solutions understands what it takes to keep our company competitive in a ever changing market. They ask the right questions and treat our business as it was their own. With Grand Marketing Solutions as our partner we can focus on our core business while they execute on our marketing strategy. We've been with a handful of marketing firms over the years. Some were large, some were small, but none of them have had the impact that Grand Marketing Solutions has.
    - Rob
    Grand Marketing Solutions is among the very best for creative ideas and insightful marketing strategies to change your business. The team at Grand Marketing Solutions have taken creative marketing and a solutions driven strategy to a new level. They have helped me re-define our firms focus and strategies. The team at Grand Marketing Solutions is among the very best to help small and mid-market companies. Karl Hofmeier and the team at Grand Marketing Solutions are a tremendous resource for companies that are seeking to grow their revenues and increase profits. Simply, an excellent company that delivers value to your business.
    - Berk
    Before starting Business Image Magazine, I met with dozens of graphic designers/printers and worked with a couple before I met Karl Hofmeier of Grand Marketing Solutions . I heard Karl speak at a networking event and was impressed with his expertise. Since then, Grand Marketing Solutions has become my one stop shop for marketing advice, graphic design, printing, website design and maintenance. The service is second to none and I am happy to refer all my clients and prospects to him.
    - Tom
    I have called upon Grand Marketing Solutions to provide various web and design based services to several of my clients. In every instance, I have found Grand Marketing Solutions to be client focused, extremely responsive and cost and value conscious. I am happy to recommend Grand Marketing Solutions to my clients as a valuable resource and extension of the strategic services I provide.
    - Dennis
    Grand Marketing Solutions has been very effective for us. They are the right size firm with the right mix of talents. They spruced up our logo, redesigned our web site, printed new literature, and worked smoothly with our people.
    - Bill
    We are proud to be partners with GMS. As an entrepreneur and small business owner, I value a relationship with a partner who is cut from the same mold. Grand Marketing Solutions understands what it takes to keep our company competitive in a ever changing market. They ask the right questions and treat our business as it was their own. With Grand Marketing Solutions as our partner we can focus on our core business while they execute on our marketing strategy. We have been with a handful of marketing firms over the years. Some were large, some were small, but none of them have had the impact that Grand Marketing Solutions has.
    - Rob

Contact Us

We would love to hear from you

captcha

How you can find us

Feel free to connect with us