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Facebook Safety 101: 3 Tips Every Business Owner Should Know

According to HostingFacts.com, an estimated 37,000 websites are hacked daily. Facebook continues to be one of the most increasing threats. It seems like more and more of our Facebook friends are getting their profiles taken over by outside rogue forces each and every day.

When a business page gets hacked, it not only creates a headache for the business owner but can also lead to less legitimacy in the industry and, worse yet, loss of a customer. It’s important for all Facebook business page administrators to know the tools and strategies to effectively protect their account. It is the best way to secure not only your online profile but, even more importantly, your good name.

Here are three Facebook safety tips every business owner should consider:

Use Passwords Smartly

The passwords you use on social media can have a big impact on how vulnerable you are to outside attacks. Keep your Facebook business pages password unique from the ones you use on other social media sites. Also change the password often and follow basic guidelines on what a strong password should consist of.

Monitor Administrative Access

We often look to other colleagues to help “share the load” when it comes to social media management. To best keep your site secure though you should restrict the number of people granted administrative access to the business page. It is also important to remove old admins when they’re no longer handling these duties.

Be Cautious of Third Party Applications

Third-party applications can add great benefit to many types of businesses. They can help you run a successful online contest or assist you in better reaching your target audience. They can also take advantage of you if you choose the wrong ones. Make sure to research any and all third party applications before using them. Also only partner with those that are as dedicated to security as you are. Stay clear of “spammy” apps that provide limited benefits but collect a large amount of your customer’s personal information.

At Grand Marketing Solutions we know how important online safety is to you and your business. That’s why we offer the services you need to protect both your social media profiles as well as your online reputation. From security recommendations to profile management, we have all of your online safety needs covered. Browse our portfolio today to learn more about our large selection of marketing services.

Contact us for more information or to schedule a consultation.

by Katie Zurawski

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