Hackers are everywhere including on many of the popular social media sites. Whether you are an individual or run a small business, keeping your profiles safe on these apps is important now more than ever before. For companies, leaving marketing social profiles prone to security breaches not only puts your interests at jeopardy but also those of your valuable customers. Being security savvy about social media sites is one of the best ways to lower your risks of being hacked.
Stay safe with your small business social media sites using these helpful tips:
- Protect Your Brand – Keep your brand and corporate image safe. Everything that is placed on these social media sites, for the most part, is public. Keep that in mind before posting important company information or strategies.
- Third Party Access – Don’t blindly accept third party access to your information. While trusted sites are typically safe to consent to, others should be researched first and all fine print should be reviewed before approving.
- Smart Password Management – There are a number of facets to preventative password protection. First, all passwords should contain letters, numbers, and symbols. Change your password regularly; I suggest every three months. Also limit who has access to the password and your social media profile.
- Check Your Privacy Settings – When first signing up on one of the popular social media sites, check your default privacy settings. You can often limit what can be seen on your profile and by whom. Making your profile protected from the start takes the guesswork out of future activities.
As a leading marketing firm in the Chicago area, Grand Marketing Solutions offers a number of social media services to help market your small business on the web. With safety in mind, we utilize a proactive, wide-ranging approach to online security and safety. If you are unsure of where to start, our team can offer strategies to keep your company relevant in the social media world.
by Katie Zurawski