Ten Smart Digital Visibility Strategies Every Small Business Should Know

Ten Smart Digital Visibility Strategies Every Small Business Should Know

Online visibility isn’t just for big business.  It is essential for companies of every size including small businesses.  In fact, increasing your digital presence is one of the best ways to skyrocket your reach both locally and beyond.

Many marketers will tell you that the only way to build a greater online impact is through SEO and PPC programs.  While these programs do work, they aren’t the only way to grow your small business’ digital footprint.  There are many other tactics you can include in your marketing program.  Below we list ten smart strategies perfect for any small business looking to expand their reach online.

  1. Add your company to online business directories.
  2. Optimize your social media presence by regularly posting to Facebook or other popular platforms.
  3. Seek out local online newsletters for the specific neighborhoods you cater to.
  4. Make sure your business has a current Google profile.
  5. Consider creatting an online newsletter you can share with others.
  6. Encourage online reviews from customers on sites such as Angie’s List.
  7. Keep your customers informed by sending out engaging emails.
  8. Share important news with a digital press release.
  9. Ensure your website offers a professional, pleasant experience to visitors.
  10. Consider creating a blog to further engage your audience.

Grand Marketing Solutions is a leading marketing firm located in the Chicago suburb of Libertyville, IL.  We specialize in crafting custom-tailored marketing programs to meet each of our customer’s unique needs.  Whether you run a small, local business or a large global corporation, Grand Marketing Solutions can help you design the perfect program to match your specific marketing objectives.

Learn more about what our customer have to say by visiting our website.

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    It has been a pleasure working with GMS. They are knowledgeable, professional and prompt. I will continue to use their services and recommend them to clients, associates and friends.
    - Bryan
    We are proud to be partners with GMS. As an entrepreneur and small business owner, I value a relationship with a partner who is cut from the same mold. Grand Marketing Solutions understands what it takes to keep our company competitive in a ever changing market. They ask the right questions and treat our business as it was their own. With Grand Marketing Solutions as our partner we can focus on our core business while they execute on our marketing strategy. We've been with a handful of marketing firms over the years. Some were large, some were small, but none of them have had the impact that Grand Marketing Solutions has.
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    Before starting Business Image Magazine, I met with dozens of graphic designers/printers and worked with a couple before I met Karl Hofmeier of Grand Marketing Solutions . I heard Karl speak at a networking event and was impressed with his expertise. Since then, Grand Marketing Solutions has become my one stop shop for marketing advice, graphic design, printing, website design and maintenance. The service is second to none and I am happy to refer all my clients and prospects to him.
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    Grand Marketing Solutions has been very effective for us. They are the right size firm with the right mix of talents. They spruced up our logo, redesigned our web site, printed new literature, and worked smoothly with our people.
    - Bill
    We are proud to be partners with GMS. As an entrepreneur and small business owner, I value a relationship with a partner who is cut from the same mold. Grand Marketing Solutions understands what it takes to keep our company competitive in a ever changing market. They ask the right questions and treat our business as it was their own. With Grand Marketing Solutions as our partner we can focus on our core business while they execute on our marketing strategy. We have been with a handful of marketing firms over the years. Some were large, some were small, but none of them have had the impact that Grand Marketing Solutions has.
    - Rob

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