Brand Strategy, Sales Conversion, Strategize
Small Business Loyalty programs have long been hailed as one of the best ways to build brand loyalty and keep the customers coming back for more. Like any other marketing strategy though, these frequent shopper platforms aren’t right for every small business. While a business selling a product or offering a service on a frequent […]
READ MOREBrand Strategy, Business Planning, Creative Development, Implement, Mobile Marketing, Social Media Marketing, Web Development
Shopping for the right marketing firm for your small business can be tricky to say the least. What questions to ask, what experience to look for, and what services to request may be difficult to answer for those without general marketing knowledge. But don’t let the mysteriousness of the process prevent you from hiring a […]
READ MOREApproach, Brand Strategy, Business Planning, Market Research
Marketing to Millennials can be quite a challenge. As the first generation to grow up with the Internet, Generation Y Millennials are used to a fast-paced world with information coming in from every direction with the just the touch of the fingertips. This sub-group has a number of great characteristics. They value individuality and welcome […]
READ MOREApproach, Brand Strategy, Business Planning
For many small businesses, there may be only two or three other competitors in the area. So how do you separate yourself from the rest? While you may provide similar services or products and be comparatively priced to similar businesses in the area, there are some small business marketing strategies you can utilize to set […]
READ MOREOne cannot live on text alone… especially in the competitive world of social media marketing. If you are looking to reach more of your target audience consider incorporating video into your marketing strategies. While focusing on the content of your blogs, website, and other outlets is important, you will also want to draw your customer […]
READ MOREBrand Strategy, Creative Development, Implement, Lead Conversion
While social media and online marketing can prove effective, businesses should still invest advertising dollars into the direct mail approach to promoting their services and staying on the consumer’s radar. In fact, there are many advantages from a direct mail strategy that includes sending post cards, coupons, and flyers out to those that frequent your […]
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