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Lead Conversion, Marketing, Mobile Marketing, ROI
The power of PPC advertising for small businesses is just as tangible today in 2022 than it has ever been. In fact, because more and more companies have shifted to online models over time; this form of marketing may be even MORE important now! The foundation of Search Engine Advertising is simple keywords and ads. […]
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If you run a small business, you already know that every single penny counts when it comes to your expenses. But you also know that you need to spend some of your hard-earned cash to keep yourself growing. This especially rings true when we invest in our marketing campaigns. Marketing your brand is one of […]
READ MOREMarketing, ROI, Search Engine Optimization (SEO)
Who doesn’t use inbound marketing in today’s online world? It is often at the cornerstone of a business’ marketing strategy. Inbound marketing is what gets people to your site. It’s what opens the door to others discovering your product and engaging with your brand. But today’s inbound strategies are often plagued with what NOT to […]
READ MOREMarket Research, ROI, Sales Conversion, Strategize
When investing both time and money into researching your customer’s views and opinions it is important that the information you glean is valuable. But how long does that value last? Is there an expiration date on the usefulness of customer surveys? While it’s hard to tack down a concrete date on which you should throw […]
READ MOREImplement, ROI, Social Media Marketing
Slowly but surely the economy is making a comeback. Along with it, consumers are also finally beginning to loosen their wallets and increase their spending. This is good news for both large and small business alike as they begin to gear up for the holiday season. Where you spent your dollars last year might not […]
READ MOREBrand Strategy, Lead Conversion, ROI, Sales Conversion, Social Media Marketing, Strategize
Branding yourself through Facebook is important to any small business wanting to succeed online. With over six billion users, Facebook offers a unique opportunity to reach potential customers both on the local level and across the world. One of the biggest mistakes businesses make when developing their brand on Facebook is focusing too much on […]
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Writing is a tough task even for the seasoned professional. Why do some become great writers offering readers interesting, thoughtful content while others seem to flounder? While natural ability is a factor in their success there are also certain habits talented writers use to develop and grow their skills. Want to create better, more interesting […]
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