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Content Marketing, Email Marketing, Lead Conversion, Marketing, Search Engine Optimization (SEO), Social Media Marketing
As we enter the new year, it’s important for businesses to stay on top of the latest digital marketing trends. For B2B companies, this is especially crucial as the way they market themselves online can make a big impact on their success. Here are some key digital marketing trends to watch out for in 2023: […]
READ MOREAdvertising, Brand Strategy, Content Marketing, Marketing, Mobile Marketing, Social Media Marketing
The content you create for your social media marketing is the key that opens all seals. With good quality material, engagement will increase dramatically; likes and shares are sure to follow suit! Social Media Engagement? There’s a lot of talk these days about how to best engage with your audience on social media, but it […]
READ MOREAdvertising, Social Media Marketing
Companies and their marketing managers often mistakenly believe that they must choose between digital and print marketing. This is simply not the case. In fact, using both digital and print marketing is incredibly beneficial for numerous reasons. Below, you can learn about the similarities and differences between the two so you can make better decisions […]
READ MOREMarketing, Sales Conversion, Social Media Marketing
If you think of mechanical cyborgs when someone says, “artificial intelligence,” you are not alone. For many people – and many companies – AI seems more like science fiction than reality. Despite this, even if you are not currently using AI in your digital marketing strategy, other companies are using it with a great deal […]
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Approach, Social Media Marketing, Strategize
You either don’t have the time or the expertise necessary to properly run your social media accounts, so the next best decision may be to redirect the workload to an in-house marketing employee already on the payroll. For simplicity’s sake, let’s call him Mark. The decision was a smart financial move on your part, and […]
READ MOREMarketing Surveys, Social Media Marketing
Millennials – people who are now between the ages of 22 and 37 – have more buying power than just about any other generation alive today. By the end of 2019, their population will overtake the baby boomers and climb to 73 million in the United States. Learning the best strategies to market to millennials […]
READ MOREEmail Marketing, Marketing, Social Media Marketing
Despite the many companies out there with a huge national or even global presence, many businesses still operate almost solely at the local level. If you are a local business owner and you aren’t sure how to proceed with your marketing campaign, the 10 tips below are sure to help. #1 – Run Targeted […]
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Social media is one of the best ways for you to engage with your audience and keep your brand fresh in their minds. However, if your company is still rather small and you find yourself pressed for time, you might think a solid and consistent social media campaign is out of reach. The six things […]
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If you think a primetime television ad is the most powerful way to get your name out into the public eye, you may be surprised. With the introduction of digital media that allows consumers to stream content on demand, television ads are not as popular as they once were. In fact, businesses that prioritize blogging […]
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Mark Zuckerberg announced yet another Facebook newsfeed algorithm change for 2018. As Facebook struggles to maintain their social media dominance, these new changes will affect many businesses that use this platform. So how do you stay on “top” of your target customer’s feed…. by staying on “top” of the latest algorithm changes. Here are three […]
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