Approach, Social Media Marketing, Strategize
You either don’t have the time or the expertise necessary to properly run your social media accounts, so the next best decision may be to redirect the workload to an in-house marketing employee already on the payroll. For simplicity’s sake, let’s call him Mark. The decision was a smart financial move on your part, and […]
READ MOREMarketing Surveys, Social Media Marketing
Millennials – people who are now between the ages of 22 and 37 – have more buying power than just about any other generation alive today. By the end of 2019, their population will overtake the baby boomers and climb to 73 million in the United States. Learning the best strategies to market to millennials […]
READ MOREEmail Marketing, Marketing, Social Media Marketing
Despite the many companies out there with a huge national or even global presence, many businesses still operate almost solely at the local level. If you are a local business owner and you aren’t sure how to proceed with your marketing campaign, the 10 tips below are sure to help. #1 – Run Targeted […]
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Social media is one of the best ways for you to engage with your audience and keep your brand fresh in their minds. However, if your company is still rather small and you find yourself pressed for time, you might think a solid and consistent social media campaign is out of reach. The six things […]
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If you think a primetime television ad is the most powerful way to get your name out into the public eye, you may be surprised. With the introduction of digital media that allows consumers to stream content on demand, television ads are not as popular as they once were. In fact, businesses that prioritize blogging […]
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Mark Zuckerberg announced yet another Facebook newsfeed algorithm change for 2018. As Facebook struggles to maintain their social media dominance, these new changes will affect many businesses that use this platform. So how do you stay on “top” of your target customer’s feed…. by staying on “top” of the latest algorithm changes. Here are three […]
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Marketing, Search Engine Optimization (SEO), Social Media Marketing, Web Development
Online visibility isn’t just for big business. It is essential for companies of every size including small businesses. In fact, increasing your digital presence is one of the best ways to skyrocket your reach both locally and beyond. Many marketers will tell you that the only way to build a greater online impact is through […]
READ MOREApproach, Marketing, Social Media Marketing
Facebook is a great platform for getting your business out to the public. In fact, most people expect a reputable business to have a Facebook page. But are you making the most of this popular site? One major task for any Facebook page manager is to create great posts. We want our posts to get […]
READ MOREBrand Strategy, Business Planning, Marketing, Social Media Marketing, Strategize, Web Development
Has your marketing program been ignored for way too long? Or maybe you’re taking over another person’s marketing mess? Whatever the case, handling a mismanaged marketing program is no easy task. Here are some strategies to getting it back on track. Problem #1: The program lacked direction. How to fix it: If you don’t know […]
READ MOREBusiness Planning, Content Marketing, Email Marketing, Marketing, Social Media Marketing, Strategize
Do you run a B2B organization? If so, you know how difficult it can be to find effective marketing strategies for your unique needs. It seems like every program is geared to those advertising directly to the customer. The lack of professional support for B2B businesses makes misconceptions common. At Grand Marketing Solutions, we specialize […]
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