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Evolve, Marketing, Social Media Marketing
Remaining boring and dull is never a good thing especially in the online social media market. Facebook is taking on the New Year with some exciting updates which they created mainly using feedback from their users. They hope to offer a new, fresh look and more personalized features to its nearly 1.35 billion monthly users […]
READ MOREBrand Strategy, Evolve, Lead Conversion, Marketing, Search Engine Optimization (SEO)
The New Year is just around the corner and with it comes an onslaught of marketing experts predicting what 2015 will bring for the online advertising world. While there are as many opinions as they are jewelry ads on TV during Christmas, there are some overall trends that seem to be running hot on the […]
READ MOREAdvertising, Brand Strategy, Content Marketing, Creative Development, Evolve, Marketing
If your small business has a tight marketing budget or no budget at all but needs to get some major media attention, there is one risky solution you may want to consider: guerilla marketing. Guerilla marketing takes a lot of guts to attempt but the efforts can be tremendous while using very little investment dollars. […]
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Boasting over 271 million active users and nearly 500 million tweets sent per day, Twitter is a HUGE part of the marketing world. There is no doubt that this social platform cannot be ignored when it comes to your company’s marketing strategy. But how you interact on Twitter can be just as important as whether […]
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For some, staying local isn’t the best option if they want their business to expand and grow. Often even a nationwide campaign limits the possibilities that are out there. With the continuous growth of online access to populations all over the world the ability to take your marketing campaign global has become more achievable than […]
READ MOREBrand Strategy, Business Planning, Content Marketing, Evolve, Market Research, Marketing, Mobile Marketing, Web Development
Why do most new small businesses fail? It’s often not a matter of an inferior product or poor service. It is often because they neglect to recognize an important part of any business plan: acquiring new customers. And the best way to attract potential customers is through a well-crafted marketing campaign. While there are a […]
READ MOREAdvertising, Brand Strategy, Business Planning, Creative Development, Evolve
Did you know that 99% of all US households report having a least one television within the home? While the internet is often the focus of many marketing campaigns, television advertising is still a force to be reckoned with. In fact, if used correctly, it can be a powerful strategy for driving sales and increasing […]
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In today’s digital age, the way in which you conduct your business online is often the determining factor on how successful (or unsuccessful) you are. And while you may have your eye on the prize in the beginning, letting a few bad habits seep in can quickly lead to the demise of even the strongest […]
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Bad publicity happens to the best of us. Even the most highly reputable companies experience adversity at some point. Like they say, it’s just a part of doing business. While we can’t control every negative experience that comes our way, we can learn to effectively manage and respond to these storms. In fact, how we […]
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Along with slap bracelets, Beanie Babies, and the oh-so-fun Furby, the 1990’s also saw a huge shift in the way companies marketed their products to reach more customers than ever before. As the dawn of the internet age, this decade experienced huge changes in how businesses interacted with customers and how they responded to consumer […]
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