Advertising, Brand Strategy, Content Marketing, Marketing, Mobile Marketing, Social Media Marketing
The content you create for your social media marketing is the key that opens all seals. With good quality material, engagement will increase dramatically; likes and shares are sure to follow suit! Social Media Engagement? There’s a lot of talk these days about how to best engage with your audience on social media, but it […]
READ MOREAdvertising, Approach, Business Planning, Creative Development, Evolve, Marketing, Mobile Marketing
What Black Friday is to big-box retailers, Small Business Saturday is to the local shops on Main Street. In fact, many small companies will see one of their busiest shopping days this November 26th. This new concept has gained quick popularity over the last couple years. So how do you capitalize on the push towards […]
READ MOREMarketing, Mobile Marketing, Social Media Marketing
One of the best new marketing tools that have taken hold over the last year is live streaming. People love the raw message and unpredictability that a live video feed offers. And it’s a great way to create one-of-a-kind content for your audience. Today’s arena has three main contenders for marketers to consider: Facebook Live, […]
READ MOREApproach, Brand Strategy, Business Planning, Creative Development, Evolve, Implement, Marketing, Mobile Marketing, Strategize
Benjamin Franklin is famously quoted as saying If you fail to plan, you are planning to fail. His telling words offer great insight to those looking to grow their business using marketing objectives. He reminds us that the path to success is one that is clearly defined before the work begins. The task of outlining […]
READ MOREContent Marketing, Evolve, Marketing, Mobile Marketing, Web Development
When you have achieved success in the domestic market, the next logical step is to take your brand global. The expanding digital world has removed the borders that once existed making it easier to branch out. Today’s businesses can now cast a wider net when it comes to their marketing reach. But, like most things, […]
READ MOREApproach, Marketing, Mobile Marketing, Social Media Marketing, Strategize
Automation is one of the easiest ways to keep a marketing program chugging along. In a fast-paced world, it can offer a quick solution for streamlining and tracking the most basic marketing tasks. Its increase in popularity has allowed companies to customize their content using more behavior-related triggers. Marketing automation software has also created a way […]
READ MOREEvolve, Marketing, Mobile Marketing
The world in which we work and play is becoming increasingly faster each and every day. With our mobile device in hand, we can now be armed to handle any situation at a moment’s notice while still being able to drink our latte. Our smartphones are no longer just a tool used to call others; […]
READ MOREEvolve, Marketing, Mobile Marketing, Social Media Marketing, Writing
In the world of live broadcasting, Periscope is quickly becoming the leading “go-to” app taking the technology world by storm. Under the Twitter umbrella, this platform is an easy and simple way to stream live video straight from your phone. It is a favorite for bloggers and other online personalities looking to connect with their […]
READ MOREBusiness Planning, Evolve, Mobile Marketing, Search Engine Optimization (SEO), Web Development
Big news shook up the online world last week when Google announced that it will now offer higher rankings to sites with a mobile-friendly design. While this change only affects those searches done on smartphones and tablets, the move has many small businesses reeling as they search for a solution. As one of the biggest […]
READ MOREBrand Strategy, Evolve, Mobile Marketing, Web Development
Does the thought of taking your site to the mobile world a bit scary? It can be intimidating to mess with what may already be a well-oiled machine but making your site more mobile-friendly is a must in today’s marketing world. Rather than jumping in feet first, lessen your risk by planning and strategizing your […]
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