Some marketing experts say that the use of print media is pointless. A waste of time. But what if we just have lost the ability to reimagine how print can transform our current marketing efforts? Print is NOT dead. Below are some great examples of why you should still believe in the power of print. […]
READ MOREAdvertising, Marketing, Print Marketing, Writing
Some marketing experts say print marketing is a lost cause. The days of catalogs and mailers have been replaced with websites and Facebook ads. And while online promotions are quickly becoming the leading way to boost your business, print still has its place in every good marketing program. In order to make print ad campaigns […]
READ MOREApproach, Brand Strategy, Business Planning, Marketing, Print Marketing
It’s incredible to think of how far the marketing world has come in just a short period of time. Just 15 years ago social media didn’t even exist. Most small businesses didn’t have their own website and the thought of blogging as a full-time job was ludicrous. During this time, print was still an important […]
READ MOREImplement, Marketing, Mobile Marketing, Print Marketing
If you ask any successful blogger what their number one income generator is you will more than likely hear the same response time and time again: sales from their eBook. The eBook has become a wildly popular way to not only reap financial rewards but also gain interest and traffic to a site. But how […]
READ MOREBrand Strategy, Print Marketing
While many are turning to online media to market their business, printed marketing materials can still be an effective way to increase sales and grow the customer base. In fact, many advertisers consider a strategy that combines both digital and print marketing channels as the best approach to maintaining and growing a brand. What is […]
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