Knowledge Center

Crafting the Perfect High-Converting Landing Page

Analytics, Approach, Business Planning, Content Marketing, Lead Conversion, Marketing, Mobile Marketing, Results, Sales Conversion, Search Engine Optimization (SEO), Social Media Marketing, Strategize

Creating a high-converting landing page that effectively turns visitors into customers requires a careful blend of art, science, and strategic planning. Here, we break down the essential components of a high-converting landing page, offering a clear and actionable checklist to guide your design process. Hero Section Social Proof Benefits Section Testimonials FAQ Section Final CTA […]

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Fine-Tuning Your Marketing Through Tailored Audience Segmentation

Analytics, Approach, Business Planning, Content Marketing, Lead Conversion, Marketing, Mobile Marketing, Results, Sales Conversion, Search Engine Optimization (SEO), Social Media Marketing, Strategize

When crafting a marketing message, it’s essential to recognize the individuality of your audience. Take, for instance, two very public figures: both celebrated, both born in 1948, raised in the UK, married twice, and living in castles. Despite these similarities, it’s clear that the lifestyles, interests, and public personas of Prince Charles and Ozzy Osbourne […]

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How CoPilot AI, and LinkedIn Are Revolutionizing Sales Outreach

Analytics, Content Marketing, Lead Conversion, Marketing, Mobile Marketing, Results, Sales Conversion, Search Engine Optimization (SEO), Social Media Marketing, Strategize

At Grand Marketing Solutions, we understand the ever-evolving landscape of marketing tools, sales strategies, and digital marketing technology trends. As experts in navigating these dynamic environments, we’re excited to delve into the transformative partnership between CoPilot AI, LinkedIn, and Microsoft, and its impact on sales outreach. Navigating the ever-evolving world of business, finding and connecting […]

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Adapting to Chrome’s Third-Party Cookies and Tracking Protection

Analytics, Content Marketing, Lead Conversion, Marketing, Mobile Marketing, Results, Sales Conversion, Search Engine Optimization (SEO), Social Media Marketing, Strategize

The digital marketing landscape is undergoing a pivotal transformation with Google’s introduction of Tracking Protection in Chrome. This significant shift, initiated in January 2024, marks a move towards greater online privacy and a reevaluation of data usage strategies.  This evolution, centered around phasing out third-party cookies, reshapes the foundation of digital marketing. Previously, third-party cookies […]

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How Artificial Intelligence is Changing Marketing as We Know It 

Marketing, Sales Conversion, Social Media Marketing

If you think of mechanical cyborgs when someone says, “artificial intelligence,” you are not alone. For many people – and many companies – AI seems more like science fiction than reality. Despite this, even if you are not currently using AI in your digital marketing strategy, other companies are using it with a great deal […]

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Have You Adopted a Marketing Concept Mentality?

Business Planning, Lead Conversion, Marketing, Results, Sales Conversion, Strategize

If you haven’t heard the term “marketing concept”, you are sure to hear more about it in the near future. The marketing concept is based on the principle that companies should analyze the needs of their customers and base their decisions on meeting those needs. It also emphasizes the importance of satisfying those needs better […]

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4 Types of Services Grand Marketing Solutions Offers Chicago Businesses

Brand Strategy, Business Planning, Content Marketing, Email Marketing, Evolve, Marketing, Sales Conversion, Search Engine Optimization (SEO), Web Development

Grand Marketing Solutions is more than “just” a website service company. While we often provide our Chicago business clients website design and implementation programs, we also offer so much more. We hope you also consider us a one-stop-shop for all of your marketing and branding needs. Here are 4 types of services Grand Marketing Solutions […]

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How to Know if Your CTA’s are Working

Lead Conversion, Marketing, Sales Conversion, Web Development

What is a Call to Action and, more importantly, do you need one? A Call to Action or CTA is, simply put, a way to invite your audience to complete some type of specific action. It could be completing a sale, subscribing to your blog or even following you on social media. Why CTA’s are […]

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How Long is a Customer Survey Valuable for?

Market Research, ROI, Sales Conversion, Strategize

When investing both time and money into researching your customer’s views and opinions it is important that the information you glean is valuable. But how long does that value last? Is there an expiration date on the usefulness of customer surveys? While it’s hard to tack down a concrete date on which you should throw […]

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4 Proven Strategies for Better Customer Retention

Approach, Lead Conversion, Sales Conversion

In the world of marketing, each new customer you reach is a small victory. It can be quite the feat to grow your consumer base, especially in ultra-competitive industries. But this is only half the battle. Once you have convinced the customer to “try you out”, it is now time to retain them building loyalty […]

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What People Say

    Grand Marketing Solutions is among the very best for creative ideas and insightful marketing strategies to change your business. The team at Grand Marketing Solutions have taken creative marketing and a solutions driven strategy to a new level. They have helped me re-define our firms focus and strategies. The team at Grand Marketing Solutions is among the very best to help small and mid-market companies. Karl Hofmeier and the team at Grand Marketing Solutions are a tremendous resource for companies that are seeking to grow their revenues and increase profits. Simply, an excellent company that delivers value to your business.
    - Berk
    I have called upon Grand Marketing Solutions to provide various web and design based services to several of my clients. In every instance, I have found Grand Marketing Solutions to be client focused, extremely responsive and cost and value conscious. I am happy to recommend Grand Marketing Solutions to my clients as a valuable resource and extension of the strategic services I provide.
    - Dennis
    Grand Marketing Solutions has been very effective for us. They are the right size firm with the right mix of talents. They spruced up our logo, redesigned our web site, printed new literature, and worked smoothly with our people.
    - Bill
    Before starting Business Image Magazine, I met with dozens of graphic designers/printers and worked with a couple before I met Karl Hofmeier of Grand Marketing Solutions. I heard Karl speak at a networking event and was impressed with his expertise. Since then, Grand Marketing Solutions has become my one stop shop for marketing advice, graphic design, printing, website design and maintenance. The service is second to none and I am happy to refer all my clients and prospects to him.
    - Tom
    We are proud to be partners with GMS. As an entrepreneur and small business owner, I value a relationship with a partner who is cut from the same mold. Grand Marketing Solutions understands what it takes to keep our company competitive in a ever changing market. They ask the right questions and treat our business as it was their own. With Grand Marketing Solutions as our partner we can focus on our core business while they execute on our marketing strategy. We've been with a handful of marketing firms over the years. Some were large, some were small, but none of them have had the impact that Grand Marketing Solutions has.
    - Rob
    It has been a pleasure working with GMS. They are knowledgeable, professional and prompt. I will continue to use their services and recommend them to clients, associates and friends.
    - Bryan
    We are proud to be partners with GMS. As an entrepreneur and small business owner, I value a relationship with a partner who is cut from the same mold. Grand Marketing Solutions understands what it takes to keep our company competitive in a ever changing market. They ask the right questions and treat our business as it was their own. With Grand Marketing Solutions as our partner we can focus on our core business while they execute on our marketing strategy. We have been with a handful of marketing firms over the years. Some were large, some were small, but none of them have had the impact that Grand Marketing Solutions has.
    - Rob

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