Evolve, Lead Conversion, Sales Conversion, Web Development
When beginning a blog site, many writers start with a catchy name and a stylish layout. They then dive right into curating post after post to engage their readers. When they are unsuccessful at garnering the type of traffic they were hoping for they are often stumped as to where they went wrong. What they […]
READ MOREContent Marketing, Sales Conversion, Web Development
Are your profits a little lackluster? Were you expecting big returns on Cyber Monday but only had lukewarm sales figures? If so, your website could be the problem. People are shopping online now more than ever before and you need to be on the top of your game when it comes to site development and […]
READ MOREBrand Strategy, Lead Conversion, ROI, Sales Conversion, Social Media Marketing, Strategize
Branding yourself through Facebook is important to any small business wanting to succeed online. With over six billion users, Facebook offers a unique opportunity to reach potential customers both on the local level and across the world. One of the biggest mistakes businesses make when developing their brand on Facebook is focusing too much on […]
READ MOREApproach, Marketing, ROI, Sales Conversion
Writing is a tough task even for the seasoned professional. Why do some become great writers offering readers interesting, thoughtful content while others seem to flounder? While natural ability is a factor in their success there are also certain habits talented writers use to develop and grow their skills. Want to create better, more interesting […]
READ MOREEmail Marketing, Marketing, Sales Conversion, Strategize
Email marketing is still one of the best ways to promote your business. One of the main reasons why this strategy continues to be successful for so many is that it directs its focus on customers that have already agreed to be contacted by you. Showing previous interest in your brand, these prospects are more […]
READ MOREBrand Strategy, Content Marketing, Lead Conversion, Sales Conversion, Social Media Marketing, Strategize
Sharing marketing resources using cross-promotional campaigns has long been a trusted mainstay in a company’s advertising toolkit. Cross-promotional campaigns can be a great way to reach more customers, save money, and build connections within the business world. But it can also lead to wasted time, money, and reputation if done haphazardly. Before you partner with […]
READ MOREBusiness Planning, Content Marketing, Email Marketing, Implement, Sales Conversion, Social Media Marketing
In the world of email marketing, many marketers tend to turn to flashy, elaborate subject lines to increase open rates and get their messages read. While this may work for a few select niche markets, direct and simple subject lines often fare much better. Writing a descriptive yet straightforward subject can help your messages stand […]
READ MOREBusiness Planning, Evolve, Lead Conversion, Sales Conversion
Have you ever received free shipping on your first purchase online or a percentage off a service just for trying a new company out? If so, then you have been given the gift of reciprocity – the BIG secret to winning over new customers. Reciprocity is defined as responding to a positive action with another positive action or […]
READ MOREApproach, Business Planning, Content Marketing, Lead Conversion, Sales Conversion
While many of us use Facebook every single day to talk with family, friends, and even acquaintances, business owners are often stumped on how to succeed in the marketing world using this social media platform. I have learned quite a bit about how to utilize this helpful tool in the last couple years and found […]
READ MOREBrand Strategy, Sales Conversion, Strategize
Small Business Loyalty programs have long been hailed as one of the best ways to build brand loyalty and keep the customers coming back for more. Like any other marketing strategy though, these frequent shopper platforms aren’t right for every small business. While a business selling a product or offering a service on a frequent […]
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