Brand Strategy, Business Planning, Content Marketing, Evolve, Market Research, Marketing, Mobile Marketing, Web Development
Why do most new small businesses fail? It’s often not a matter of an inferior product or poor service. It is often because they neglect to recognize an important part of any business plan: acquiring new customers. And the best way to attract potential customers is through a well-crafted marketing campaign. While there are a […]
READ MOREApproach, Brand Strategy, Content Marketing, Search Engine Optimization (SEO), Web Development
Thinking of starting a blog? One of the dreaded tasks most newbies struggle with is the profile summary and rightfully so. It’s hard to sum up who you are in 100 words or less. How do you cram in every nugget of goodness of what makes you interesting to others into one short blurb? While […]
READ MOREAdvertising, Brand Strategy, Business Planning, Creative Development, Evolve
Did you know that 99% of all US households report having a least one television within the home? While the internet is often the focus of many marketing campaigns, television advertising is still a force to be reckoned with. In fact, if used correctly, it can be a powerful strategy for driving sales and increasing […]
READ MOREBrand Strategy, Content Marketing, Creative Development, Strategize, Web Development
Does your website send mixed messages about who you are and what your brand is all about? Do your individual pages seem disconjointed and unrelated? If so, your site could be suffering from a serious identity crisis. Not only do cohesive sites flow better and feel more unified, they also offer the visitor a more […]
READ MOREBrand Strategy, Lead Conversion, ROI, Sales Conversion, Social Media Marketing, Strategize
Branding yourself through Facebook is important to any small business wanting to succeed online. With over six billion users, Facebook offers a unique opportunity to reach potential customers both on the local level and across the world. One of the biggest mistakes businesses make when developing their brand on Facebook is focusing too much on […]
READ MOREBrand Strategy, Implement, Lead Conversion, Market Research
If you run an online business geared towards kids than you know how difficult it is to grab the attention of their parents. Families are continuously bombarded with advertising on TV, in magazines, and online. So how do you make your product stand out from the rest? How do you capture the attention of the […]
READ MOREBrand Strategy, Implement, Social Media Marketing
Is your Etsy site seeing less than stellar sales? Even the most beautifully handcrafted piece can experience a lack of interest if the right marketing strategies aren’t in place. You don’t need to be an advertising genius to start attracting more attention to your Etsy shop. Just a few simple strategies can have you on […]
READ MOREBrand Strategy, Implement, Social Media Marketing, Web Development
Since its launch in October 2010, Instagram has grown into one of the largest, most popular photo-sharing apps on the market today. One of the main reasons for Instagram’s success is its ability to continuously evolve while responding to the user’s ever-changing needs. Built on a strong foundation, Instagram has weathered the storm of other […]
READ MOREBrand Strategy, Business Planning, Evolve, Lead Conversion
In today’s digital age, the way in which you conduct your business online is often the determining factor on how successful (or unsuccessful) you are. And while you may have your eye on the prize in the beginning, letting a few bad habits seep in can quickly lead to the demise of even the strongest […]
READ MOREBrand Strategy, Creative Development, Strategize, Web Development
With mobile online usage more popular than ever before, businesses must provide their customers a site that offers them a great user experience no matter where they are. While the concept of designing a site strictly for mobile use isn’t brand new, how we approach it is constantly evolving. Because of stricter demands from both […]
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