Approach, Creative Development, Evolve, Strategize, Web Development
1. Is your website Responsive for mobile devices? More and more users are reaching for their smartphones and tablets before they open up their laptop or desktop computers. Simply put, it’s easier, quicker, more accessible to do a quick search on your phone while you’re thinking of it rather than to try to remember when […]
READ MOREBusiness Planning, Content Marketing, Evolve, Search Engine Optimization (SEO), Web Development
Search engine optimization still remains one of the best ways to get others to discover your brand through your website. It not only increases a business’s visibility online but can also create more leads and, in turn, more customers. Finding smart strategies for increasing your SEO rankings can lead to increased traffic and better brand […]
READ MOREEvolve, Search Engine Optimization (SEO), Writing
No matter what business you are in, trends are what everyone talks about. This is especially true when it comes to the world of blogging. Fashionistas blog about the newest A-line dress. The techies write about innovative gadgets. Even marketers discuss the latest trends in branding and social media campaigns. Many bloggers feel like they […]
READ MOREBusiness Planning, Evolve, Marketing, Social Media Marketing
For decades, the marketing world has been told how critical the baby boom generation is to the overall buying power of the US economy. While this generation still has some say, Millennials are quickly becoming the new majority on the block. Born between 1981 and 1992, this demographic accounts for nearly 80 million Americans – […]
READ MOREBusiness Planning, Evolve, Web Development
Choosing a domain name is no small feat. It can be both confusing and stressful especially for those without professional marketing experience. Whether you are launching a new company or a new blog, selecting the right name for your site can be the differentiating factor that leads to its success. It not only affects what […]
READ MOREBusiness Planning, Evolve, Marketing
The marketing world and all that it entails is constantly changing and with it the needs of businesses and organizations wanting to keep up. The people they hire and the titles they give them often also reflect this ebb and flow within the industry. Each year seems to usher in a wealth of new roles […]
READ MOREEvolve, Marketing, Mobile Marketing
The world in which we work and play is becoming increasingly faster each and every day. With our mobile device in hand, we can now be armed to handle any situation at a moment’s notice while still being able to drink our latte. Our smartphones are no longer just a tool used to call others; […]
READ MOREBusiness Planning, Email Marketing, Evolve
Put quite simply, an outdated email list is deadweight. While emailing itself can be a very fruitful marketing strategy, hard bounces and misspelled emails detract from the efforts you put forth in this area. Regularly cleaning your email list can help get your business back on track and your messages reaching the intended audience. Why […]
READ MOREWhen people want to contact a company, they often turn to its website contact page for answers. They expect to be presented the opportunity to reach an actual person at the business in some sort of meaningful way. Sometimes though they are left disappointed. Every good contact page should build two things between the customer […]
READ MOREHow are visitors interacting with your site? You can spend countless time and endless resources generating lots of inbound traffic but if you don’t convert those visits into sales than you have lost the marketing battle. Getting others to your site is only half the battle. The other half is getting them to interact with […]
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