Brand Strategy, Business Planning, Content Marketing, Marketing, Social Media Marketing, Strategize, Web Development
The whole concept of marketing can be overwhelming. There seems to always be so much to do. Project planning, social media campaigns, SEO strategizing. The list of complicated tasks can go on and on. Fortunately, there are many small things you can do in the new year to boost your brand. While having a comprehensive […]
READ MOREAdvertising, Analytics, Approach, Brand Strategy, Business Planning, Content Marketing, Results, Social Media Marketing, Strategize
A good Facebook page is a must-have for today’s businesses. It’s a great way to reach your customers on a regular basis in an easy, low-cost way. It also offers a powerful platform for you to market your brand, products and services. But simply having a Facebook page is not enough. A big mistake many […]
READ MOREAdvertising, Analytics, Approach, Brand Strategy, Business Planning, Content Marketing, Creative Development, Evolve, Mobile Marketing, Results, Social Media Marketing, Strategize
Are you ready to put 2016 in the books? It has been a year of many marketing ups and downs. Mobile online shopping and video content both took huge leaps forward while conventional advertising took a backseat. Add in a presidential election and it made for one crazy year. As 2016 comes to a close, […]
READ MOREAdvertising, Approach, Business Planning, Creative Development, Evolve, Marketing, Mobile Marketing
What Black Friday is to big-box retailers, Small Business Saturday is to the local shops on Main Street. In fact, many small companies will see one of their busiest shopping days this November 26th. This new concept has gained quick popularity over the last couple years. So how do you capitalize on the push towards […]
READ MOREAdvertising, Approach, Brand Strategy, Business Planning, Content Marketing, Creative Development, Evolve, Market Research, Marketing, Social Media Marketing, Strategize
Want a better way to connect with your followers on Facebook? Facebook Live is a new platform feature that allows users to stream live video to others. It has quickly become a popular way to engage with friends and followers online. And many brands are now jumping on the Facebook Live bandwagon, too. Like most […]
READ MOREBrand Strategy, Business Planning, Marketing, Strategize
Start thinking about 2017 now? But it’s not even November yet. While January may seem lightyears away, the New Year will be here before you know it. The hustle and bustle of the holidays will swoop in, speed past us in a flash, and, before we know it, we will be enjoying another 12 months […]
READ MOREApproach, Brand Strategy, Business Planning, Creative Development, Evolve, Implement, Marketing, Mobile Marketing, Strategize
Benjamin Franklin is famously quoted as saying If you fail to plan, you are planning to fail. His telling words offer great insight to those looking to grow their business using marketing objectives. He reminds us that the path to success is one that is clearly defined before the work begins. The task of outlining […]
READ MOREBusiness Planning, Marketing, Results, Strategize
How do you make your current business decisions? Do you go with your gut feeling or what you think is the right choice? Or maybe you make choices based on what you did in the past? No matter the type of business you are in developing haphazard sales strategies is like throwing darts at a […]
READ MOREApproach, Brand Strategy, Business Planning, Marketing, Print Marketing
It’s incredible to think of how far the marketing world has come in just a short period of time. Just 15 years ago social media didn’t even exist. Most small businesses didn’t have their own website and the thought of blogging as a full-time job was ludicrous. During this time, print was still an important […]
READ MOREBrand Strategy, Business Planning, Evolve, Marketing, Search Engine Optimization (SEO), Web Development
How many visitors are you converting on your website? Five out of ten? Or maybe even less? While the ways in which we track conversion rates and the amount of information we can gather is becoming more and more complicated, one basic premise remains: better conversion rates lead to greater sales. And who doesn’t want […]
READ MORE