Implement, Search Engine Optimization (SEO), Social Media Marketing, Web Development
Marketing guru Matt Cutts recently caused waves when he released an article claiming that the art of guest blogging was dead. He later reframed his position stating that it can be a beneficial practice but shouldn’t be relied on for search engine optimization (SEO) purposes. Calling the world of guest blogging too spammy, Matt encouraged his readers to […]
READ MORECreative Development, Evolve, Search Engine Optimization (SEO), Web Development
If your business is using the About Us page as strictly a history lesson in your company, you are missing out on a great opportunity to grab the audience’s attention and increase your sales. About Us pages are not only an outlet for sharing what makes you unique but is also crawled by search engines. […]
READ MOREEvolve, Search Engine Optimization (SEO)
Internal Server Error are three dreaded words you don’t want to see on your website. Visiting sites that have 404 errors or redirecting pages can be frustrating and annoying to say the least. Most importantly, 404 errors affect SEO rank! In order to improve the user’s experience, Google and other search engines will rank lower […]
READ MOREContent Marketing, Results, Search Engine Optimization (SEO), Social Media Marketing
Press releases are a great way to share exciting news about your business with customers. They can also help build your Google ratings too! In order for press releases to be the most effective though they need to be read by others online. Creating interesting, attention-grabbing press releases will help make your efforts well worth […]
READ MORESearch Engine Optimization (SEO), Strategize
All lasting business is built on friendship. -Alfred A. Montapert What if I told you creating more backlinks for your website was as easy as meeting some new people? Well, it is! Taking time to reach out to others and build relationships is a great way to create some of those precious links everyone involved […]
READ MORECreative Development, Search Engine Optimization (SEO), Social Media Marketing, Strategize
The world of Google Plus is still an unknown to many in the industry. While some may choose to concentrate on easier targets like Facebook and Twitter for their social media content, it is a HUGE mistake to ignore Google Plus and doing so can actually hurt your online marketing strategies. Boasting as the second […]
READ MOREApproach, Content Marketing, Creative Development, Search Engine Optimization (SEO)
Shhhh! I have a little secret. Come close and I’ll tell you it. Although I am a professional blogger, I struggle week after week to write stuff you want to read. God bless those that writing comes naturally to but I cannot say I am one of them. Fortunately for me, I have developed some […]
READ MOREResults, Search Engine Optimization (SEO)
Is your website sticky? No, I am not talking about some congealed leftover pancake syrup that fell onto your laptop keys (not that I would know). Rather, I am referring to the hip term we nerds experts use in the marketing world to explain the ability a site has to keep the readers coming back. […]
READ MOREImplement, Search Engine Optimization (SEO)
Quality content is quickly becoming one of the most important activities businesses must include in their marketing campaigns. Rolling out worthy content has become an increasingly important way to set your company apart from the rest. Here are some reasons why: Consumers have a multitude of types of devices on which to access content from […]
READ MOREContent Marketing, Implement, Search Engine Optimization (SEO), Social Media Marketing
Google has recently begun to allow authors to link their accounts to the content they have written. Displaying your picture next the article in search results, Google Authorship is quickly becoming an important feature and may even lead to higher rankings. For example, authors with high rankings could see a larger presence of the articles […]
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