Brand Strategy, Business Planning, Marketing, Social Media Marketing, Strategize, Web Development
Has your marketing program been ignored for way too long? Or maybe you’re taking over another person’s marketing mess? Whatever the case, handling a mismanaged marketing program is no easy task. Here are some strategies to getting it back on track. Problem #1: The program lacked direction. How to fix it: If you don’t know […]
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Do you run a B2B organization? If so, you know how difficult it can be to find effective marketing strategies for your unique needs. It seems like every program is geared to those advertising directly to the customer. The lack of professional support for B2B businesses makes misconceptions common. At Grand Marketing Solutions, we specialize […]
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If you haven’t heard the term “marketing concept”, you are sure to hear more about it in the near future. The marketing concept is based on the principle that companies should analyze the needs of their customers and base their decisions on meeting those needs. It also emphasizes the importance of satisfying those needs better […]
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Whether you are the owner of a small business or the CEO of a multi-billion dollar company, we all have a need for a good marketing plan. The difference comes in how each of us chooses to approach the task. Some hire out the service relying on the expertise of a trusted marketing professional. Others […]
READ MOREMarketing, Search Engine Optimization (SEO), Strategize, Web Development
There are few things more disappointing than putting hours upon hours of energy into your website only to see mediocre page view numbers. Content can only be read and enjoyed if people actually see it. And products can only be sold if others visit your virtual marketplace. When it comes to increasing page views there […]
READ MOREApproach, Marketing, Search Engine Optimization (SEO), Strategize, Web Development
Most brands would agree that including keywords in your content is important. They would probably also agree that researching what keywords to use is just as important. What you may not get the same answer on though is how to go about discovering the right phrases and words to boost your SEO rankings. There are […]
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Small business owners need to know a lot about a lot of things. They need to know how to balance their books, how to run payroll and, most importantly, how to keep their doors open. One aspect of business management that is often a little more difficult to pinpoint is how to best market your […]
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Did you know that old content could actually be hurting your site’s rankings? We may think those posts we wrote back in 2005 have little influence on how well we are performing today, but they have more power than you think. Deleting that old content can help your SEO rankings. When you delete old content […]
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Are you stumped as to why your business isn’t getting more traffic online? You have a good website. You engage on Facebook and Twitter. You may even be trying out some SEO tactics. So why aren’t you gaining traction? The biggest mistake businesses make with their online efforts is not establishing themselves as the industry […]
READ MOREApproach, Brand Strategy, Content Marketing, Marketing, Social Media Marketing, Strategize, Web Development
Are you ready to put 2016 in the books? It has been a year of many marketing up’s and down’s. Mobile online shopping and video content both took huge leaps forward while conventional advertising took a backseat. Add in a presidential election and it made for one crazy year. As 2016 comes to a close, […]
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