Brand Strategy, Creative Development, Strategize, Web Development
Why is a good website header important? It’s important because that is where visitors spend most of their time. You may have only a few seconds with each potential customer. Make the most of this opportunity by offering them a powerful image. Your website header tells the world what your business is all about. Plain, […]
READ MOREBusiness Planning, Content Marketing, Strategize, Web Development
To be successful at blogging requires a level of dedication to both consistent writing and quality work. For a true procrastinator, maintaining a steady stream of read-worthy posts can sometimes be difficult, if not impossible, to achieve. Distracted easily, they are often in a constant struggle to stay on task. While it may seem like this perpetual […]
READ MORESearch Engine Optimization (SEO), Strategize
All lasting business is built on friendship. -Alfred A. Montapert What if I told you creating more backlinks for your website was as easy as meeting some new people? Well, it is! Taking time to reach out to others and build relationships is a great way to create some of those precious links everyone involved […]
READ MORECreative Development, Search Engine Optimization (SEO), Social Media Marketing, Strategize
The world of Google Plus is still an unknown to many in the industry. While some may choose to concentrate on easier targets like Facebook and Twitter for their social media content, it is a HUGE mistake to ignore Google Plus and doing so can actually hurt your online marketing strategies. Boasting as the second […]
READ MOREBrand Strategy, Business Planning, Content Marketing, Creative Development, Lead Conversion, Social Media Marketing, Strategize, Web Development
By failing to prepare, you are preparing to fail. – Benjamin Franklin This is some sage advice from one of America’s most beloved patriots. Blog writing can be demanding while brain-numbing at the same time. Constantly trying to develop writings that are interesting yet easy-to-read is a skill that takes time and energy to master. […]
READ MOREBrand Strategy, Sales Conversion, Strategize
Small Business Loyalty programs have long been hailed as one of the best ways to build brand loyalty and keep the customers coming back for more. Like any other marketing strategy though, these frequent shopper platforms aren’t right for every small business. While a business selling a product or offering a service on a frequent […]
READ MOREThe days of fly by the seat of your pants marketing are long gone. From start-ups to well-established businesses, the need for creating intentional, planned marketing strategies has proven vital to promoting the brand. Defining goals and setting a path for marketing success has allowed business owners to keep the customers coming through the door […]
READ MORESocial Media Marketing, Strategize
If you are like me, you feel a certain level of anxiousness when attempting to add a profile picture to your social media accounts. This is especially true for professional sites such as LinkedIn. How important are these images? The answer… very important. In the past, first impressions were made in the conference room or […]
READ MOREOne cannot live on text alone… especially in the competitive world of social media marketing. If you are looking to reach more of your target audience consider incorporating video into your marketing strategies. While focusing on the content of your blogs, website, and other outlets is important, you will also want to draw your customer […]
READ MORECreating a strong marketing strategy is important for any business but for the home service industry it is a vital part of a company’s success. With stiff competition both local and national, those serving the residential customer base must take extra effort to promote their brand in the community they work in. Follow these 5 […]
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