Marketing, Social Media Marketing
Does your business have an Instagram account? If not, why? Instagram is for more than just the creative industries. Many different types of markets can find success using this popular social media platform. Instagram is a great tool for reaching people you otherwise wouldn’t be able to. It is also a smart way to expand […]
READ MOREBrand Strategy, Business Planning, Content Marketing, Email Marketing, Evolve, Marketing, Sales Conversion, Search Engine Optimization (SEO), Web Development
Grand Marketing Solutions is more than “just” a website service company. While we often provide our Chicago business clients website design and implementation programs, we also offer so much more. We hope you also consider us a one-stop-shop for all of your marketing and branding needs. Here are 4 types of services Grand Marketing Solutions […]
READ MOREBusiness Planning, Evolve, Marketing, Strategize
Whether you are the owner of a small business or the CEO of a multi-billion dollar company, we all have a need for a good marketing plan. The difference comes in how each of us chooses to approach the task. Some hire out the service relying on the expertise of a trusted marketing professional. Others […]
READ MOREHow are your conversion rates? Are you closing the deal when it comes time? Your CTA’s are only useful if they actually prompt your audience to make the move. And you can only generate a sale if the other person is willing to say “yes”. Most people though are often on the fence. In fact, […]
READ MORENo matter where you are in the brand building process, there is always room for improvement. One of the most important aspects of any brand is the underlying message you send to others. It is one of the best ways to clearly convey what your brand is about and what you have to offer others. […]
READ MOREBrand Strategy, Content Marketing, Marketing, Web Development, Writing
If your website has been around for a while, you probably have more than your fair share of outdated posts. Even sites that would be considered “newer” may have a few posts that are not very useful. While our first thought might be to leave well enough alone, these outdated posts could actually be hurting […]
READ MOREContent Marketing, Marketing, Social Media Marketing
Your social media campaign is an important requirement for a strong online presence. Most businesses are at least active on one or more social media sites on any given day. But how effective are their efforts? There is more than one way to approach this type of marketing tool. Using the best strategies can lead […]
READ MOREMarketing, Search Engine Optimization (SEO), Strategize, Web Development
There are few things more disappointing than putting hours upon hours of energy into your website only to see mediocre page view numbers. Content can only be read and enjoyed if people actually see it. And products can only be sold if others visit your virtual marketplace. When it comes to increasing page views there […]
READ MOREThere are so many different ways you could approach your marketing program. In fact there are literally thousands of tasks you could try to cram into each day. But what if managing your marketing strategy was easier than that? What if creating a successful brand is accomplished through the simple act of asking yourself the […]
READ MORELead Conversion, Marketing, Sales Conversion, Web Development
What is a Call to Action and, more importantly, do you need one? A Call to Action or CTA is, simply put, a way to invite your audience to complete some type of specific action. It could be completing a sale, subscribing to your blog or even following you on social media. Why CTA’s are […]
READ MOREApproach, Marketing, Search Engine Optimization (SEO), Strategize, Web Development
Most brands would agree that including keywords in your content is important. They would probably also agree that researching what keywords to use is just as important. What you may not get the same answer on though is how to go about discovering the right phrases and words to boost your SEO rankings. There are […]
READ MOREApproach, Evolve, Marketing, Strategize
Small business owners need to know a lot about a lot of things. They need to know how to balance their books, how to run payroll and, most importantly, how to keep their doors open. One aspect of business management that is often a little more difficult to pinpoint is how to best market your […]
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