Brand Strategy, Creative Development, Implement, Marketing
Never underestimate the power of a great business card. They are the perfect little reminder to leave with your customer. Long since they’ve met you, they’ll be pulling out the card and recalling who you are. Business cards are still an important marketing tool for any size business. While the information on them may be […]
READ MOREBrand Strategy, Implement, Marketing
Is your brand’s image getting boring? Falling a little flat? If so, you are not alone. Many brands find themselves needing to update their image every couple years. Taking time to modernize it is what keeps your brand fresh, current and on point with your current branding message. The toughest part is finding ways to […]
READ MOREImplement, Marketing, Results, Search Engine Optimization (SEO), Web Development
For any small to mid-size business, Pay-Per-Click (PPC) advertising can be a tricky venture to undertake. When done right, PPC marketing can be a differentiator in launching your brand to a next level. If you miss the mark in your PPC approach though, you risk draining your budget on a program that bears little fruit. […]
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The only way to succeed in any type of business is to address your customers’ pain points. You must find a solution to their biggest challenges. But uncovering what that problem is can be a big problem in and of itself. Although finding the answers can be difficult failing to do so can mean disaster for […]
READ MOREImplement, Marketing, Social Media Marketing, Strategize
According to HostingFacts.com, an estimated 37,000 websites are hacked daily. Facebook continues to be one of the most increasing threats. It seems like more and more of our Facebook friends are getting their profiles taken over by outside rogue forces each and every day. When a business page gets hacked, it not only creates a […]
READ MOREApproach, Brand Strategy, Business Planning, Creative Development, Evolve, Implement, Marketing, Mobile Marketing, Strategize
Benjamin Franklin is famously quoted as saying If you fail to plan, you are planning to fail. His telling words offer great insight to those looking to grow their business using marketing objectives. He reminds us that the path to success is one that is clearly defined before the work begins. The task of outlining […]
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Video marketing has taken the online world by storm. From niche bloggers to huge corporations, everyone is getting on the video bandwagon and rightfully so. According to HubSpot, social videos generate 1200% more shares than text and images combined. But creating the content is only half the battle; you must also have that content be […]
READ MOREAdvertising, Implement, Lead Conversion, Marketing, Strategize
We all want to live the American Dream. To make it “big” using our own ingenuity, sheer determination and a bit of luck. In the past that meant finding a well-paying job with the right company paying your dues for decades. The new online world though offers many more lucrative and enticing options. Blogging is […]
READ MOREImplement, Search Engine Optimization (SEO), Web Development, Writing
A landing page is often the first impression you make to a potential customer. It also plays an important role in how you rank with Google and other search engines. Making sure your landing page has “all the right stuff” is the best way to ensure success in both of these areas. Here are four […]
READ MOREBrand Strategy, Creative Development, Implement, Writing
Proofreading is a dreaded task no writer every looks forward to. And while proofreading is not always fun, it’s a necessary evil in the writing world. Published authors would never think of printing a book without proofreading it first, but many online writers think these rules don’t apply to them. What they fail to realize […]
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