Lead Conversion, Marketing, Sales Conversion, Web Development
What is a Call to Action and, more importantly, do you need one? A Call to Action or CTA is, simply put, a way to invite your audience to complete some type of specific action. It could be completing a sale, subscribing to your blog or even following you on social media. Why CTA’s are […]
READ MOREBrand Strategy, Lead Conversion, Marketing, Strategize, Web Development
Marketing is one of those aspects of the business that seem to pull you in all different directions. There are so many tasks and to-do’s to remember. For a small business owner, doing it “all” simply isn’t a viable or sustainable solution. But what if there was one thing you could do today to increase […]
READ MOREAdvertising, Implement, Lead Conversion, Marketing, Strategize
We all want to live the American Dream. To make it “big” using our own ingenuity, sheer determination and a bit of luck. In the past that meant finding a well-paying job with the right company paying your dues for decades. The new online world though offers many more lucrative and enticing options. Blogging is […]
READ MOREApproach, Lead Conversion, Social Media Marketing
Here’s the scenario — You spend hours creating a new blog post. It is a perfect blend of great content, stellar pictures, and even a catchy title. You know this one will get a lot of attention. You dutifully go to your Facebook account and post it with pride. You wait and watch for the […]
READ MOREApproach, Lead Conversion, Sales Conversion
In the world of marketing, each new customer you reach is a small victory. It can be quite the feat to grow your consumer base, especially in ultra-competitive industries. But this is only half the battle. Once you have convinced the customer to “try you out”, it is now time to retain them building loyalty […]
READ MOREEvolve, Lead Conversion, Sales Conversion, Web Development
When beginning a blog site, many writers start with a catchy name and a stylish layout. They then dive right into curating post after post to engage their readers. When they are unsuccessful at garnering the type of traffic they were hoping for they are often stumped as to where they went wrong. What they […]
READ MOREBrand Strategy, Evolve, Lead Conversion, Marketing, Search Engine Optimization (SEO)
The New Year is just around the corner and with it comes an onslaught of marketing experts predicting what 2015 will bring for the online advertising world. While there are as many opinions as they are jewelry ads on TV during Christmas, there are some overall trends that seem to be running hot on the […]
READ MOREBrand Strategy, Lead Conversion, ROI, Sales Conversion, Social Media Marketing, Strategize
Branding yourself through Facebook is important to any small business wanting to succeed online. With over six billion users, Facebook offers a unique opportunity to reach potential customers both on the local level and across the world. One of the biggest mistakes businesses make when developing their brand on Facebook is focusing too much on […]
READ MOREBrand Strategy, Implement, Lead Conversion, Market Research
If you run an online business geared towards kids than you know how difficult it is to grab the attention of their parents. Families are continuously bombarded with advertising on TV, in magazines, and online. So how do you make your product stand out from the rest? How do you capture the attention of the […]
READ MOREBrand Strategy, Business Planning, Evolve, Lead Conversion
In today’s digital age, the way in which you conduct your business online is often the determining factor on how successful (or unsuccessful) you are. And while you may have your eye on the prize in the beginning, letting a few bad habits seep in can quickly lead to the demise of even the strongest […]
READ MORE