Knowledge Center GMS

How to Win with Your Domain Name

Business Planning, Evolve, Web Development

Choosing a domain name is no small feat. It can be both confusing and stressful especially for those without professional marketing experience. Whether you are launching a new company or a new blog, selecting the right name for your site can be the differentiating factor that leads to its success. It not only affects what […]

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The DOs and DON’Ts of Smart Link Building

Brand Strategy, Content Marketing, Search Engine Optimization (SEO), Web Development, Writing

Most SEO experts would tell you that link building is an important aspect of any effective online marketing strategy. What they might not always share though is that can also be a dangerous one. One bad move and you can see your ranking efforts go down the tubes. While the usefulness of link building has […]

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How to Select the Right Online Tools

Approach, Market Research

Today’s marketers are fortunate to have a wealth of great online tools available to them. From those focused on keyword optimization to ones that help manage your email strategy, these aides can be instrumental in keeping your marketing plan on track in 2016. But along with many options also comes the difficulty in selecting the […]

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Who’s Your Audience? Three Questions to Define Your Targets

Brand Strategy, Business Planning, Creative Development, Market Research, Marketing, Search Engine Optimization (SEO), Web Development, Writing

Defining who your audience is can be a critical first step in creating a marketing strategy that is not only effective but which can also serve both your short term and long term needs. Many businesses find it difficult to clearly identify who their audience is. When tackling the task of defining your target audience, […]

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The Future of Marketing in 2016: The Winners and Losers

Brand Strategy, Marketing, Strategize

The last year has been a crazy one for the marketing world. In 2015, we have seen many trends come and go as companies try to claim their spot on social media platforms while taking advantage of whatever is hot at the moment. The coming year appears to likely be another wild ride for marketers […]

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The Future of Marketing Professionals: 3 Popular Job Titles for 2016

Business Planning, Evolve, Marketing

The marketing world and all that it entails is constantly changing and with it the needs of businesses and organizations wanting to keep up. The people they hire and the titles they give them often also reflect this ebb and flow within the industry. Each year seems to usher in a wealth of new roles […]

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Small Business Inspiration: 4 Ideas for Holiday Blog Posts

Brand Strategy, Implement, Marketing

If you run a small business, you know how difficult it can be to think of new, fresh ideas for your website’s blog. If your content is getting stale consider using the holiday season as your inspiration. Writing content about this topic can help spur new creativity into your everyday posts. It can also keep […]

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Should Your Small Business Use Snapchat?

Approach, Brand Strategy, Social Media Marketing

Want part in the nation’s fastest-growing social network? Touting more than 100 million active users daily, Snapchat has gained wide popularity among a large subset of the American population. For small businesses, this can mean a tremendous opportunity for one-on-one engagement with their audience. But is investing in this platform worth the effort? Here are […]

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Should You Manage Your Own Social Media?

Brand Strategy, Business Planning, Social Media Marketing, Strategize

Are you finding it increasingly difficult to manage your online social media profiles? Many small business owners are struggling to stay on top of the trends and reach their customers online. The social media world has grown exponentially over the last couple years exploding into hundreds of different platforms of which to choose from. It […]

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Marketing Strategies for Mobile Moments

Evolve, Marketing, Mobile Marketing

The world in which we work and play is becoming increasingly faster each and every day. With our mobile device in hand, we can now be armed to handle any situation at a moment’s notice while still being able to drink our latte. Our smartphones are no longer just a tool used to call others; […]

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Is Blogging Full-time Worth It? Why Some Bloggers are Going Back to their Day Jobs

Implement, Web Development, Writing

The rising popularity of blogging as a legitimate full-time job has given people a real opportunity to live the American Dream – working for yourself… at home…. in your pajamas. In reality, blogging is much more than that. There are strict deadlines to meet, a long-list of day-to-day tasks to complete and a large audience […]

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4 Tips for Safeguarding Your Brand’s Image

Approach, Brand Strategy

Your brand’s image is one of its most valuable assets. A strong one can help your company flourish and grow. A poor one can lead to the demise of even the strongest of corporations. Unfortunately, the online world poses many threats that can tarnish your company’s good name. One of the biggest mistakes companies make […]

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What People Say

    Grand Marketing Solutions is among the very best for creative ideas and insightful marketing strategies to change your business. The team at Grand Marketing Solutions have taken creative marketing and a solutions driven strategy to a new level. They have helped me re-define our firms focus and strategies. The team at Grand Marketing Solutions is among the very best to help small and mid-market companies. Karl Hofmeier and the team at Grand Marketing Solutions are a tremendous resource for companies that are seeking to grow their revenues and increase profits. Simply, an excellent company that delivers value to your business.
    - Berk
    I have called upon Grand Marketing Solutions to provide various web and design based services to several of my clients. In every instance, I have found Grand Marketing Solutions to be client focused, extremely responsive and cost and value conscious. I am happy to recommend Grand Marketing Solutions to my clients as a valuable resource and extension of the strategic services I provide.
    - Dennis
    Grand Marketing Solutions has been very effective for us. They are the right size firm with the right mix of talents. They spruced up our logo, redesigned our web site, printed new literature, and worked smoothly with our people.
    - Bill
    Before starting Business Image Magazine, I met with dozens of graphic designers/printers and worked with a couple before I met Karl Hofmeier of Grand Marketing Solutions. I heard Karl speak at a networking event and was impressed with his expertise. Since then, Grand Marketing Solutions has become my one stop shop for marketing advice, graphic design, printing, website design and maintenance. The service is second to none and I am happy to refer all my clients and prospects to him.
    - Tom
    We are proud to be partners with GMS. As an entrepreneur and small business owner, I value a relationship with a partner who is cut from the same mold. Grand Marketing Solutions understands what it takes to keep our company competitive in a ever changing market. They ask the right questions and treat our business as it was their own. With Grand Marketing Solutions as our partner we can focus on our core business while they execute on our marketing strategy. We've been with a handful of marketing firms over the years. Some were large, some were small, but none of them have had the impact that Grand Marketing Solutions has.
    - Rob
    It has been a pleasure working with GMS. They are knowledgeable, professional and prompt. I will continue to use their services and recommend them to clients, associates and friends.
    - Bryan
    We are proud to be partners with GMS. As an entrepreneur and small business owner, I value a relationship with a partner who is cut from the same mold. Grand Marketing Solutions understands what it takes to keep our company competitive in a ever changing market. They ask the right questions and treat our business as it was their own. With Grand Marketing Solutions as our partner we can focus on our core business while they execute on our marketing strategy. We have been with a handful of marketing firms over the years. Some were large, some were small, but none of them have had the impact that Grand Marketing Solutions has.
    - Rob

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