Evolve, Marketing, Mobile Marketing, Social Media Marketing, Writing
In the world of live broadcasting, Periscope is quickly becoming the leading “go-to” app taking the technology world by storm. Under the Twitter umbrella, this platform is an easy and simple way to stream live video straight from your phone. It is a favorite for bloggers and other online personalities looking to connect with their […]
READ MOREApproach, Lead Conversion, Social Media Marketing
Here’s the scenario — You spend hours creating a new blog post. It is a perfect blend of great content, stellar pictures, and even a catchy title. You know this one will get a lot of attention. You dutifully go to your Facebook account and post it with pride. You wait and watch for the […]
READ MOREWe have all been there before – the dreaded creative rut. It’s that dark time when your mind seems to be a jumble of incomprehensible phrases and the right words are nowhere near the tip of your tongue. What typically takes you 30 minutes to write is now taking hours and is still a shamble […]
READ MOREImplement, Social Media Marketing
Pinterest is quickly pulling ranks as one of the most important social media marketing tools available today. Many businesses are using this site to drive more referral traffic and increase their sales. Do you know the best ways to use Pinterest to help you stand out from the rest? Read on to learn the best […]
READ MORESince April 2015, Google has been implementing the new mobile-friendly update and boosting the rankings of sites most easily used with mobile devices. If you have seen your rankings drop over the last few months it may mean more adjustment is needed for your pages. To ensure your site is set for Google success take […]
READ MOREOwners and employees of small businesses often have a lot on their plate. They don’t have time to field the same questions over and over. That’s why a Frequently Asked Question page on their website can be a helpful tool to keep on hand. An FAQ section is a great way to keep the customer […]
READ MOREEver dreamed of becoming a published author? The rise in popularity of digital publishing is now making that dream a reality that you too can achieve. E-books are quickly becoming a common way for bloggers to reach their audience and spread their message in a whole new way. E-books can offer you a number of […]
READ MOREBusiness Planning, Marketing, Strategize
A strong marketing strategy is important for any business including the many small online boutiques that seem to be popping up everywhere. In fact, effective marketing can help these types of start-ups on a number of platforms including gaining precious market share, building a loyal customer base, and growing online sales. Follow these 4 marketing […]
READ MOREApproach, Creative Development, Writing
If you are in stuck in a content rut, it may not be for the reason you think. Most writers blame a lack of skill and focus on the actual practice of penning their content. While this may in fact be true, another factor to consider is the manner in which you approach the task […]
READ MOREApproach, Brand Strategy, Business Planning, Social Media Marketing
If someone Googled your name right now what would they find? Would they find a flattering list of your many accomplishments, a party picture from 10 yrs. ago posted to Facebook, or maybe even nothing at all? We find out more about a person through what we discover about them online. And what we find […]
READ MOREMarket Research, Marketing, Strategize
What is one major mistake most companies make when planning their marketing strategy? They focus their efforts on their product and not the customer. History has proven time and time again that successful companies are ones that keep their attention fixated on what their customer’s needs, wants, and behaviors are. Unfortunately, recent trends have pulled […]
READ MOREIf you have any educational background in business you have probably heard of the 80/20 Rule also known as the Pareto Principle. Put quite simple, this principle states that 20% of the input produces 80% of the results and vice versa. If we apply this to a writer\’s daily duties, it would mean that 80% […]
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