Content Marketing, Implement, Search Engine Optimization (SEO), Social Media Marketing
Press Releases have been around for long time and, in the age of online social media where news travel fast, some feel that these articles have lost their impact. But don’t be fooled. Crafting quality press releases is still a must for most small and large companies alike. Here are some reasons why press releases […]
READ MOREBrand Strategy, Evolve, Social Media Marketing
Marketing through images is becoming extremely important as our society increasingly continues to value the visual appeal of advertising campaigns. Instagram is by far the leader in developing a marketing strategy focused on sharing your story using images. If your photos seem to lack the appeal that you see on other’s profiles, it may help […]
READ MOREEvolve, Marketing, Social Media Marketing
Remaining boring and dull is never a good thing especially in the online social media market. Facebook is taking on the New Year with some exciting updates which they created mainly using feedback from their users. They hope to offer a new, fresh look and more personalized features to its nearly 1.35 billion monthly users […]
READ MOREApproach, Business Planning, Search Engine Optimization (SEO), Web Development
According to recent studies, Yahoo and Bing searchers now dominate 29% of the market share – a huge percentage compared to where its business was just a few years back. In fact, Bing is becoming a driving force in today’s online SEO world. While we must continue to cater to those that use the standard […]
READ MOREContent Marketing, Sales Conversion, Web Development
Are your profits a little lackluster? Were you expecting big returns on Cyber Monday but only had lukewarm sales figures? If so, your website could be the problem. People are shopping online now more than ever before and you need to be on the top of your game when it comes to site development and […]
READ MOREBrand Strategy, Evolve, Lead Conversion, Marketing, Search Engine Optimization (SEO)
The New Year is just around the corner and with it comes an onslaught of marketing experts predicting what 2015 will bring for the online advertising world. While there are as many opinions as they are jewelry ads on TV during Christmas, there are some overall trends that seem to be running hot on the […]
READ MOREBrand Strategy, Business Planning, Marketing, Strategize
If you run a small marketing firm, you know how important it is to partner with the right person at each client’s company. That person can often determine how successful or unsuccessful your marketing endeavors can be. Even the best of plans can be foiled if you choose the wrong person as your touchstone and […]
READ MORECreative Development, Implement, Web Development
Great websites rarely just happen. In fact, the best sites are often crafted using a combination of planning, consumer insight, and graphic design. If you are just starting out or want to revamp your existing site, take time to make it good. There are certain proven strategies for successfully creating a website that not only […]
READ MOREAdvertising, Brand Strategy, Content Marketing, Creative Development, Evolve, Marketing
If your small business has a tight marketing budget or no budget at all but needs to get some major media attention, there is one risky solution you may want to consider: guerilla marketing. Guerilla marketing takes a lot of guts to attempt but the efforts can be tremendous while using very little investment dollars. […]
READ MOREJust because your business is small doesn’t mean it can be successful and compete against the big box retailers for market share. In fact, many believe that smaller mom and pop shops are making a comeback seeing increased traffic in the stores and better sales figures. And the consumer base is embracing this shift. Small […]
READ MOREContent Marketing, Evolve, Social Media Marketing
Boasting over 271 million active users and nearly 500 million tweets sent per day, Twitter is a HUGE part of the marketing world. There is no doubt that this social platform cannot be ignored when it comes to your company’s marketing strategy. But how you interact on Twitter can be just as important as whether […]
READ MOREPodcasts are becoming a great tool for online marketers who want to interact on a more in-depth level with their audience. It has also become a unique way to share new products, focus on particular topics of interest, and even generate revenue. While anyone from small retail outfits to online teachers can find podcasts beneficial, […]
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