Brand Strategy, Evolve, Marketing
Podcasts continue to gain popularity in the marketing world. It seems like everyone and anyone is posting their own series of recordings. It can be difficult to know if podcasts is right for your marketing strategy. Why invest the time and effort if you won’t achieve the results you are looking for? But could you […]
READ MOREMarketing, Search Engine Optimization (SEO), Social Media Marketing, Strategize, Web Development
Let’s say you are a small business owner. You have a website set up and blog on it regularly. You have joined Facebook and even tweet out some hot news every now and again. But why do you still feel like you aren’t reaching any new customers? If you are looking for a new way […]
READ MOREAdvertising, Content Marketing, Marketing, Search Engine Optimization (SEO), Web Development
Want to see your website rank higher than ever before? If so, you need to take time to increase your SEO efforts. Simply writing a great post or keyword stuffing your site is simply not enough. It is important to look at all opportunities to make your site more search engine friendly. Here are five […]
READ MOREBusiness Planning, Marketing, Results, Strategize
How do you make your current business decisions? Do you go with your gut feeling or what you think is the right choice? Or maybe you make choices based on what you did in the past? No matter the type of business you are in developing haphazard sales strategies is like throwing darts at a […]
READ MOREContent Marketing, Email Marketing, Marketing, Search Engine Optimization (SEO), Social Media Marketing, Strategize
Being an expert at reaching your target consumer is one of the best ways to grow your business. Using strong inbound marketing skills to cultivate these prospects converting them into loyal customers is the goal of any good inbound marketing campaign. Here are 4 strategies the pros use every day to turn potential customers into […]
READ MOREBrand Strategy, Lead Conversion, Marketing, Strategize, Web Development
Marketing is one of those aspects of the business that seem to pull you in all different directions. There are so many tasks and to-do’s to remember. For a small business owner, doing it “all” simply isn’t a viable or sustainable solution. But what if there was one thing you could do today to increase […]
READ MOREApproach, Brand Strategy, Marketing, Marketing Surveys, Strategize, Web Development
No matter how small a business you are, people will talk about you online. Before the digital explosion consumers were mainly a passive audience. Their opinions about a product or service were shared through word of mouth or a letter written to the company. Although important, these opinions hardly had the impact as online ones […]
READ MOREContent Marketing, Evolve, Marketing, Mobile Marketing, Web Development
When you have achieved success in the domestic market, the next logical step is to take your brand global. The expanding digital world has removed the borders that once existed making it easier to branch out. Today’s businesses can now cast a wider net when it comes to their marketing reach. But, like most things, […]
READ MOREThe task of marketing your brand can be a daunting one, not to mention extremely confusing. Below we answer some of the most common marketing questions we are asked. Q 1. When is the best time to post on social media? The best time to post to social media will vary depending on what platform […]
READ MOREEvolve, Marketing, Web Development
Behind every effective website are good web pages. They serve as the backbone to the overall framework of your design. Without them your site would seem disorganized and hard to navigate. Like most things, the quality of your web pages is important. They make a difference in not only how your readers browse your content […]
READ MOREBrand Strategy, Implement, Marketing, Search Engine Optimization (SEO), Web Development
Video marketing has taken the online world by storm. From niche bloggers to huge corporations, everyone is getting on the video bandwagon and rightfully so. According to HubSpot, social videos generate 1200% more shares than text and images combined. But creating the content is only half the battle; you must also have that content be […]
READ MOREMcCarthy’s 4 P’s of Marketing, also known as the Marketing Mix, is a concept that consists of four basic elements necessary in any good marketing campaign. The 4 P’s are Product, Price, Promotion and Place. The concept holds firm that any successful business must clearly define these four aspects before launching any type of marketing […]
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